The ongoing campaign definitely makes it seem like EA is aiming for a much younger audience for the game these days. Even for those not as attached to the promotion, there are other new Sims to gain out of it. PC players can go to the site right now and download her character for use in-game. Players will also be able to download and use Sims based on everyone in this video, starting with Vanessa Hudgens. It's a pretty fun reminder at how inclusive the franchise has become in its 20 years. The news comes with a brief, fun commercial featuring these celebrities as they're transformed into Sims.
"The singer and actress has never been afraid to take risks on the screen and off of it, and she carries that same sense of adventure into her game."
"As part of EA’s ongoing Play With Life campaign, actress and singer Vanessa Hudgens has collaborated with The Sims to show fans how to unleash their creativity, joy and love of adventure in The Sims 4," an official release reads. Hudgens is joined by includes YouTubers Joe Sugg and Melina Sophie, pop singer Bilal Hassani, and actor Adam Zdrójkowski. In a new trailer released Monday morning, actress Vanessa Hudgens joins several other celebrities and influencers to lending their likenesses to the game. The Sims 4 developer EA Maxis is promoting diversity with the Play With Life campaign and revealed today that Vanessa Hudgens has joined other celebrities and influencers in the game, so now you can hang out with a celebrity - or at least her avatar - in everyone's favorite life simulator.ĮA's Play With Life campaign for The Sims began in 2019 as a youthful rebrand that puts a focus on diversity and inclusion for The Sims franchise.
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